BrightWave Announces Key Promotions in Multiple Departments

Sullivan, Middleton and Tuttle Elevated As Agency Continues to Grow & Innovate BrightWave, the leading email marketing and eCRM agency and ranked #1 for Client Satisfaction and Platform Expertise in the 2017 Email Agency Buyer’s Guide by The Relevancy Group, today announced the promotion of three employees to key leadership roles. These promotions will position BrightWave for continued growth and allow the firm to deliver… Read more »

BrightWave Receives Top Client Satisfaction Score in 2017 Email Agency Buyer’s Guide

For the third year in a row, BrightWave has been named a leader among email marketing agencies by The Relevancy Group in its 2017 Email Agency Buyer’s Guide. Using client input, a mock pitch assignment and over 400 independent data points, this annual guide scores email agencies according to client satisfaction, services expertise, overall value and more. This year, BrightWave received the highest marks in… Read more »

BrightWaver Rich Wilson Presents a Modern Approach to Campaign Planning

BrightWave’s VP of Customer Experience Rich Wilson is featured this week on Adobe’s CMO.com. Read his article “‘Service As A Software’: A Modern Approach To Campaign Planning” to learn how to evolve your email campaigns to meet increasing customer expectations and adapt to future A.I. capabilities.

Spotlight on Inbox Awesome

Former EiQ attendees, EiQ attendees-to-be and any other email marketers wanting to up their game before the end of year—you don’t want to miss this. Inbox Awesome, happening on November 9 in NYC, definitely qualifies as a brother from another mother to EiQ. In fact, three former EiQ speakers will reprise their speaker role at this leading email and messaging conference: Tara Clark from Zillow… Read more »

What’s Up in Email? October 2017

Between the publication of the Email Agency Buyer’s Guide by our friends over at the Relevancy Group, our frenzied 48 hours at 48in48 and our latest EiQ developments, it’s been a busy fall here at BrightWave. And we’re happy to announce that early bird registration for EiQ 2018 is now open! See what else we’ve been up to this quarter and catch up on the… Read more »

CEO Simms Jenkins Offers Holiday Email Advice for Forbes

The latest article from Forbes Agency Council, a group of leading media strategists, creatives and executives, features 15 tips for crafting a holiday marketing plan that really works and rounding off the list at #15 is an insightful email tip from BrightWave CEO Simms Jenkins. Check out his contribution and a load of other helpful hints for the holiday season in the article, “15 Things To Keep In… Read more »

BrightWave Makes Email Accessible at 48in48

At times, the combined crush of client timelines and the challenges of practically implementing innovative ideas can make life as a marketer feel like a blur. It’s fast-paced, exciting and often stressful – but that’s where good ideas come from. It’s also often the source for late-night karaoke sessions fueled by foul-tasting cinnamon liquors. The organizers of charitable organization 48in48 have somehow captured the best… Read more »

[Webinar] BrightWave and Liveclicker Present Last MinuteTips and Tricks for the Holiday Season

Join our webinar! Liveclicker’s Justin Foster and BrightWave’s Kristen Speagle will discuss last minute tips and tricks for the Holiday season. They’re ready to prove that there’s still time to get the most out of Q4. The end of the year is never ideal for a big process change or creative makeover but some simple tweaks can still make a big difference on your results…. Read more »