BrightWave, North America’s leading email marketing agency, continues its leadership in the growing email marketing and eCRM services industry. Fueled by new marquee clients, BrightWave also received accolades in a groundbreaking industry report and a spot on the prestigious Inc 5000 list for the fourth consecutive year.
New Client Wins
Care.com, Del Monte, General Growth Properties, Lowes Foods and Zumba® Fitness are among new clients that have hired BrightWave to optimize, manage and scale their email marketing programs.
“I am very excited about working with BrightWave in 2016 and beyond,” commented Klaus Werner, Senior Director of eCommerce at Lowes Foods. He added, “Having worked with BrightWave several times during my career, I know they are a best-in-class agency. I am encouraged by the progress they have made already and am expecting that we will collectively deliver a better inbox experience to our guests and meaningful results to our organization.”
An independent report published in 2015 by The Relevancy Group stated that over 90 percent of marketers said email is a highly effective channel—more so than any other digital channel. The report also revealed that between 50 to 60 percent of marketers are adopting email services.
BrightWave participated in the independent analysis, the first Email Marketing Agency Buyer’s Guide, where it was recognized as a “Leader.” Additionally, BrightWave was cited for Strong Platform Experience, History of Innovation, Customer Support, Deliverability, Campaign Execution and Technical Services. “With their blue chip client base and a long record of success in the space, BrightWave has earned its reputation as one of the most important independent agencies,” stated The Relevancy Group, the firm founded by ex-Forrester Vice President/Principal Analyst and digital marketing expert David Daniels.
In 2015, BrightWave was selected for the fourth consecutive year among the fastest growing companies in the United States, making the Inc 5000 list. Notably, BrightWave is the only company in its industry to make this prestigious list the last four years.