A combination of award-winning work, innovative approaches to problem solving and flat out crushing client success metrics are representative of BrightWave’s work. Our job is to create data-driven, beautiful and functional messaging and conversations that enhance the customer experience and surpass the KPIs.
Children’s Healthcare of Atlanta wanted to educate and nurture an audience of potential grateful patients about donor opportunities. BrightWave created a welcome series that showcased touching, engaging content, including moving videos and facts. The audience was segmented to identify those who had likely interacted with the brand in a positive and meaningful way in the past to maximize the impact.…... Continue reading
I couldn’t ask for a better strategic partner than BrightWave. Open rates are up. Click-through rates are up. Our emails look better than ever. And, for the first time, we have an email marketing calendar that aligns with our other initiatives.