A combination of award-winning work, innovative approaches to problem solving and flat out crushing client success metrics are representative of BrightWave’s work. Our job is to create data-driven, beautiful and functional messaging and conversations that enhance the customer experience and surpass the KPIs.
Phillips 66 wanted to create a three-touch series for a popular yearly promotion. To set this touch apart in the inbox, BrightWave chose to flip the traditional “countdown” clock on its head, ticking up the winners to create excitement. A vast majority of openers read the email for over 8 seconds, an increase of 8% over previous emails.... Continue reading
BrightWave has been an outstanding strategic partner for Aflac, helping us optimize our complicated, multi-dimensional email programs. As a result, we’ve taken immediate action that positively impacts our business.