As the host of acclaimed email gatherings, BrightWave has changed the industry’s event landscape, especially with our annual email conference, EiQ. So after creating what is widely regarded as the most innovative email conference, we asked ourselves, “Where do we go from here?”
Meet Edge of the Inbox, a cutting-edge event that gives attendees across the country a taste of EiQ. It’s a night dedicated to email innovation and performance, with the fun and unique elements that come with the EiQ experience.
We’re kicking off our first Edge of the Inbox in Dallas, TX next Wednesday, October 23 with 75+ digital-savvy marketers and speakers from Southwest Airlines, Sally Beauty, Global Hotel Alliance and more discussing the latest innovations in our beloved channel.
This edgy event wouldn’t be complete without industry-leading sponsors like Liveclicker, a global provider of real-time email personalization solutions for B2C marketers. Edge of the Inbox attendees will get the chance to chat with the Liveclicker team next week. But for those who can’t make the big night, we’ve got you covered with this recent Q&A with their team:
What makes your product unique and interesting?
We have the ability to provide the right message at the right time with our realtime experiences. Imagine being able to provide your subscribers the most up to date inventory based on the weather outside when they open that email, especially with this ever-changing weather forecast.
What are you excited about in the email space?
Kinetic design! Our team loves adding a sense of gamification to an email to entice subscribers to purchase, but most importantly having some fun doing it!.
Why did your company decide to be a part of Edge of the Inbox?
The first reason is that we love to be part of the events that BrightWave holds. The energy and creativity that comes from a BrightWave event is contagious for sure! And second, we want to spread our passion for the Liveclicker product. Sharing our story with folks in the email industry never gets boring.
Tell us something you are gearing up for in 2020.
It sounds kind of nerdy, but our new Report Builder 2.0. Marketers need easy to read reporting. Our Report Builder 2.0 will create graphical reports within a few clicks that any CMO will approve of.
Want to join the brightest minds in the industry at Edge of the Inbox? Save your spot here while there’s still space.