Industry’s Leading Conference Crowns Major League Baseball’s Brooke McDaniel and Belk’s Ana Warner
BrightWave, the leading email marketing and eCRM agency, announced the 2nd annual winners of its awards, “The Maverick” and “The Whiz.” Ana Warner, Director, Digital Marketing – Customer Retention of Belk was selected for The Maverick. Brooke McDaniel, Associate Manager, Email Marketing at Major League Baseball was chosen as The Whiz. The awards were presented at the Grand Hyatt in Atlanta on March 14 at the EiQ event which hosted more than 450 digital marketers during its annual conference showcasing email and eCRM innovation and performance.
The Maverick award was based on the following criteria: seasoned email leader working hard to push the limits of what can be done in the inbox and inspiring others to deliver better email experiences. The criteria for The Whiz was: already achieving awesome things in the world of digital marketing—whether strategic planning or in the trenches—this person is making inbox magic happen.
“Nominations were plentiful, coming in from scores of marketers nominating their peers, teammates and people in the industry that are greatly admired,“ commented Simms Jenkins, Founder of EiQ and CEO of BrightWave. He added “Warner and McDaniel are both great leaders in our industry and have impressive records of both performance and innovation and I think the best is still yet to come for both of these outstanding marketers.”
EiQ is a unique, cutting-edge conference focused on email marketing trends and innovations, and celebrating the power of permission and performance. In its third year, over 450 digital professionals came from across the country representing some of the world’s greatest brands. Topics ranged from content at scale to the email programs of tomorrow.
BrightWave, host of EiQ, has been recognized as a best in class email agency and received numerous accolades in the most recent Email Agency Buyer’s Guide by The Relevancy Group.