A combination of award-winning work, innovative approaches to problem solving and flat out crushing client success metrics are representative of BrightWave’s work. Our job is to create data-driven, beautiful and functional messaging and conversations that enhance the customer experience and surpass the KPIs.
Equifax sought an email stream that encouraged new users to take advantage of their product features. BrightWave created an impactful design that called out features in an easy-to-scan and comprehend format, encouraging users to take control of their finances.... Continue reading
Equifax wanted to make their credit and ID protection offers timely and relevant. BrightWave utilized seasonally relevant content to showcase important product features, segmenting the list by state then serving up either mountain or beach content, based on where the customer might go on vacation.... Continue reading
I couldn’t ask for a better strategic partner than BrightWave. Open rates are up. Click-through rates are up. Our emails look better than ever. And, for the first time, we have an email marketing calendar that aligns with our other initiatives.