BrightWave Gives (and Takes Away) Impressive Content at Inbox Awesome

On November 9th, over 250 email geeks gathered in NYC for the 5th annual Inbox Awesome event. This one-day, boutique-style conference certainly delivered on their promise to provide insightful information on the future of email, messaging and productivity. The audience learned about 10 cutting-edge topics from 35 industry leaders, including BrightWave’s Vice President, Creative Director Laura Sullivan. She kicked off the ‘Inbox Interactive’ session with… Read more »

Two Recent Interviews with CEO Simms Jenkins

Sometimes, the best way to take a deeper dive into email marketing topics is to talk them out one on one. In these new interviews with CEO Simms Jenkins, you’ll find out how we’re implementing incremental innovation in an email agency, what the future of email looks like from a tech marketer’s perspective and much, much more. Adestra Email Summit LA  While we’re always willing… Read more »

New eBook: 2018 Email Content & Design Guide

Want to get a jump on 2018 email content planning? Want to enhance your emails’ designs with animation, millennial-friendly features and more? Boy, do we have the eBook for you. Enter: The 2018 Email Content and Design Guide.  Creating this content and design tome was a big joint effort. We collaborated with our partner Movable Ink, rounding up our eight best performing blogs on the… Read more »

What’s Up in Email? November 2017

With an epic office potluck, a quick break for Thanksgiving and a flurry of holiday campaign planning, November truly flew by here at BrightWave. Still, we made time to round up our favorite email articles of the month for you, our faithful What’s Up in Email? audience! Read on to find out about the growing importance of email brand guidelines, peruse a Movable Ink case… Read more »

Upcoming Email Marketing Events Featuring BrightWave

Whether you’re on the West or East Coast, you can catch BrightWave and other email pros presenting at two upcoming events: Adestra Email Summit LA and Movable Ink’s Email Transformation Tour. Adestra Email Summit LA WHEN: November 29, 2017 WHERE: Santa Monica, CA First up is the Adestra Email Summit LA, this Wednesday, November 29 in Santa Monica, CA, where marketers can discover new ways to improve… Read more »

BrightWave Announces Key Promotions in Multiple Departments

Sullivan, Middleton and Tuttle Elevated As Agency Continues to Grow & Innovate BrightWave, the leading email marketing and eCRM agency and ranked #1 for Client Satisfaction and Platform Expertise in the 2017 Email Agency Buyer’s Guide by The Relevancy Group, today announced the promotion of three employees to key leadership roles. These promotions will position BrightWave for continued growth and allow the firm to deliver… Read more »

BrightWave Receives Top Client Satisfaction Score in 2017 Email Agency Buyer’s Guide

For the third year in a row, BrightWave has been named a leader among email marketing agencies by The Relevancy Group in its 2017 Email Agency Buyer’s Guide. Using client input, a mock pitch assignment and over 400 independent data points, this annual guide scores email agencies according to client satisfaction, services expertise, overall value and more. This year, BrightWave received the highest marks in… Read more »

BrightWaver Rich Wilson Presents a Modern Approach to Campaign Planning

BrightWave’s VP of Customer Experience Rich Wilson is featured this week on Adobe’s CMO.com. Read his article “‘Service As A Software’: A Modern Approach To Campaign Planning” to learn how to evolve your email campaigns to meet increasing customer expectations and adapt to future A.I. capabilities.

Spotlight on Inbox Awesome

Former EiQ attendees, EiQ attendees-to-be and any other email marketers wanting to up their game before the end of year—you don’t want to miss this. Inbox Awesome, happening on November 9 in NYC, definitely qualifies as a brother from another mother to EiQ. In fact, three former EiQ speakers will reprise their speaker role at this leading email and messaging conference: Tara Clark from Zillow… Read more »

What’s Up in Email? October 2017

Between the publication of the Email Agency Buyer’s Guide by our friends over at the Relevancy Group, our frenzied 48 hours at 48in48 and our latest EiQ developments, it’s been a busy fall here at BrightWave. And we’re happy to announce that early bird registration for EiQ 2018 is now open! See what else we’ve been up to this quarter and catch up on the… Read more »